Our Brand
Welcome to the Union Grove Union High School District Branding Hub
This page serves as a comprehensive resource for all branding and communication guidelines at Union Grove High School. Whether you're a staff member, community partner, or media representative, you’ll find the tools and information needed to represent our school consistently and professionally. Explore our branding guide, download logos, and learn about proper usage to uphold the Bronco spirit in all communications.
For any questions or media inquiries, please contact:
Travis Wetzel
Communications Director and Career & Technical Education Coordinator
Phone: 262-878-2435
Email: wetztra@ug.k12.wi.us
Access Our Branding Guide
Our comprehensive branding guide outlines the visual and communication standards for Union Grove High School. It includes detailed guidelines on logo usage, color palettes, typography, and more to ensure consistent representation of our brand. Click the button below to download the guide.
Our Colors
Using our official colors consistently helps build recognition and reinforces our identity. Below, you'll find the HEX and RGB values for each of our brand colors to ensure accuracy in all digital and printed materials.
Bronco Red
(Primary)
CMYK: C11, M100, Y93, K2
PMS: 485 C
RGB: R209, G22, B44
HEX: #D1162C

White
(Primary)
CMYK: C0, M0, Y0, K0
PMS: N/A
RGB: R255, G255, B255
HEX: #FFFFFF

Black
(Secondary)
CMYK: C71, M69, Y65, K87
PMS: Black C
RGB: R11, G1, B3
HEX: #0B0103

Silver
(Secondary)
CMYK: C40, M32, Y32, K0
PMS: 422 C
RGB: R159, G160, B161
HEX: #9FA1A2

Our Logos
The Union Grove High School logos are a cornerstone of our brand identity. To maintain consistency and professionalism, it’s essential to use the approved versions of our logos in all applications. Below, you'll find examples of our official logos. Please follow the guidelines outlined in the branding guide for proper and improper usage.




Logo Usage: What Not to Do
To maintain the integrity of the Union Grove High School brand, it’s crucial to use our logos as intended and avoid modifications that compromise their appearance or meaning. Below are examples of common mistakes to avoid when using our logos:
Do not skew, stretch, or compress the logo.
Do not tilt, rotate, or flip the logo.
Do not alter the colors or use unapproved color combinations.
Do not add effects such as shadows, outlines, or gradients.
Do not place the logo on backgrounds that reduce readability or contrast.
Do not remove or modify any elements of the logo.
By following these guidelines, we ensure consistent representation of the Bronco brand.





Terms of Use for District Logos and Branding Assets
Union Grove Union High School District maintains the rights to its logos and branding assets as part of its intellectual property. These elements are intended for use in support of District-related communications, events, and activities.
The Union Grove Union High School District does not permit the use of district/school logos and intellectual property for for-profit purposes or for use outside the course and scope of District business. Any unauthorized use is strictly prohibited.
To ensure proper and authorized use, please review the guidelines in the branding guide before downloading and applying our logos.
For questions or permission requests, please contact:
Travis Wetzel
Communications Director and Career & Technical Education Coordinator
Phone: 262-878-2435
Email: wetztra@ug.k12.wi.us
Preferred Vendors
To ensure the highest quality and consistent representation of Union Grove High School’s brand, we recommend using our preferred vendors for apparel, merchandise, and other branded materials. These vendors are familiar with our branding guidelines and can help produce items that align with our standards.
Our preferred vendors are:
BSN Sports, Luke (lbenish@bsnsports.com)
Elite Apparel, Cheryl (ckothe@eliteapparelwi.com)
Ruma Sports, Jeff (jeff.rumasports@sbcglobal.net)
Sportsworld, Ryan (ryanboylen@hotmail.com)
For questions about ordering or guidance on branding requirements, please contact:
Travis Wetzel
Communications Director and Career & Technical Education Coordinator
Phone: 262-878-2435
Email: wetztra@ug.k12.wi.us